ActiveCampaign
Elevate marketing automation with AI, machine learning, and generative AI.
VS
Xero
Cloud-based accounting software for small businesses.
Detailed comparison
Criteria
ActiveCampaign
Xero
Pricing
Paid
Paid
Plans & pricing
Enterprise: Custom
Early (US): $25/mo, Established (US): $90/mo, Simple (UK): $7/mo, Grow (UK): $37/mo, Ignite (AU): $35/mo, Ultimate 10 (AU): $130/mo, Starter (Global): $29/mo, Premium (Global): $75/mo
Free trial
Yes
Yes
Audience
b2b
b2b
Platforms
Web
Web
API
No
No
Open Source
Proprietary
Proprietary
Categories
Marketing & Sales, information technology & services, Marketing automation
Operations, information technology & services, Automation
Popularity
Very High
Very High
Description
ActiveCampaign is an AI-powered marketing software that leverages artificial intelligence, machine learning, and generative AI. It helps businesses op...
Xero offers cloud-based accounting software tailored for small businesses. Although the specific referral page scraped doesn't detail product features...
Pricing
ActiveCampaign
Paid
Xero
Paid
Plans & pricing
ActiveCampaign
Enterprise: Custom
Xero
Early (US): $25/mo, Established (US): $90/mo, Simple (UK): $7/mo, Grow (UK): $37/mo, Ignite (AU): $35/mo, Ultimate 10 (AU): $130/mo, Starter (Global): $29/mo, Premium (Global): $75/mo
Free trial
ActiveCampaign
Yes
Xero
Yes
Audience
ActiveCampaign
b2b
Xero
b2b
Platforms
ActiveCampaign
Web
Xero
Web
API
ActiveCampaign
No
Xero
No
Open Source
ActiveCampaign
Proprietary
Xero
Proprietary
Categories
ActiveCampaign
Marketing & Sales, information technology & services, Marketing automation
Xero
Operations, information technology & services, Automation
Popularity
ActiveCampaign
Very High
Xero
Very High
Description
ActiveCampaign
ActiveCampaign is an AI-powered marketing software that leverages artificial intelligence, machine learning, and generative AI. It helps businesses op...
Xero
Xero offers cloud-based accounting software tailored for small businesses. Although the specific referral page scraped doesn't detail product features...
Key differentiators
ActiveCampaign
- AI-powered marketing automation
- AI orchestration & AI agents
- Optimizes customer journeys with AI
Xero
Other comparisons
FAQ: ActiveCampaign vs Xero
ActiveCampaign: Elevate marketing automation with AI, machine learning, and generative AI.. Xero: Cloud-based accounting software for small businesses.. Both tools take different approaches to address similar needs.
Both are paid tools. ActiveCampaign is paid and Xero is paid.
The best choice between ActiveCampaign and Xero depends on your specific needs. Compare their features, pricing, and target audience on this page to find the tool that best fits your use case.
Both are primarily designed for individuals. The choice depends on which specific features you need.
Based on our data, ActiveCampaign currently enjoys greater popularity. However, popularity isn't the only factor — compare features to find the right tool for your needs.