Brand24
#1 AI Social Listening
VS
Grok
AI assistant by xAI for chat, creation, and real-time answers.
Popularity
Brand248,296
Grok13,737
Pricing
FreemiumBrand24
FreemiumGrok
Features
6
Brand24
vs
5
Grok
Our verdict
Grok is significantly more popular in terms of media coverage and engagement.
Brand24 is more geared toward b2b users, while Grok targets b2c.
Detailed comparison
Criteria
Brand24
Grok
Pricing
Freemium
Freemium
Plans & pricing
Individual: $249/mo, Team: $349/mo, Pro: $499/mo
Free Tier (Basic): Free, X Premium: $8/mo, SuperGrok Lite: $10/mo, SuperGrok: $25/mo, X Premium+: $30/mo, SuperGrok Heavy: $250/mo, Grok Business: $30/mo, Enterprise: Custom
Free trial
Yes
Yes
Audience
b2b
b2c
Platforms
Web
Web, Ios, Android, Api
API
Yes
Yes
Open Source
Proprietary
Open Source
Integrations
Slack, Zapier
X, Zapier, Albato, Tesla-os, Github-copilot, Cursor, Cline, Roo-code, Kilo-code, Opencode, Windsurf, Litellm, Vercel-ai-sdk, Continue, Arigato-automation, Oracle-cloud-infrastructure
Categories
Marketing, SEO
Chatbots, Writing
Popularity
Very High
Very High
Description
Brand24 provides instant access to mentions and insights across social media, news, blogs, videos, forums, podcasts, reviews, and more. It helps businesses protect their brand reputation and measure awareness. The tool offers AI-powered solutions for social listening and online reputation management.
Grok is an AI assistant built by xAI. It allows users to chat, create images, and write code. Grok also provides real-time answers sourced from the web and the X platform.
Pricing
Brand24
Freemium
Grok
Freemium
Plans & pricing
Brand24
Individual: $249/mo, Team: $349/mo, Pro: $499/mo
Grok
Free Tier (Basic): Free, X Premium: $8/mo, SuperGrok Lite: $10/mo, SuperGrok: $25/mo, X Premium+: $30/mo, SuperGrok Heavy: $250/mo, Grok Business: $30/mo, Enterprise: Custom
Free trial
Brand24
Yes
Grok
Yes
Audience
Brand24
b2b
Grok
b2c
Platforms
Brand24
Web
Grok
Web, Ios, Android, Api
API
Brand24
Yes
Grok
Yes
Open Source
Brand24
Proprietary
Grok
Open Source
Integrations
Brand24
Slack, Zapier
Grok
X, Zapier, Albato, Tesla-os, Github-copilot, Cursor, Cline, Roo-code, Kilo-code, Opencode, Windsurf, Litellm, Vercel-ai-sdk, Continue, Arigato-automation, Oracle-cloud-infrastructure
Categories
Brand24
Marketing, SEO
Grok
Chatbots, Writing
Popularity
Brand24
Very High
Grok
Very High
Description
Brand24
Brand24 provides instant access to mentions and insights across social media, news, blogs, videos, forums, podcasts, reviews, and more. It helps businesses protect their brand reputation and measure awareness. The tool offers AI-powered solutions for social listening and online reputation management.
Grok
Grok is an AI assistant built by xAI. It allows users to chat, create images, and write code. Grok also provides real-time answers sourced from the web and the X platform.
Features
Brand24
AI Social Listening
Professional Analytics
AI Solutions
Online Reputation Management
Brand Assistant
AI Visibility
Grok
Chat functionality
Image creation
Code generation
Real-time answers from the web
Real-time answers from X platform
Key differentiators
Brand24
- Comprehensive media monitoring
- Real-time brand insights
- Influencer identification
Grok
- Real-time X platform access
- Humorous and sarcastic personality
- Advanced reasoning and coding
- Multimodal capabilities
Other comparisons
FAQ: Brand24 vs Grok
Brand24: #1 AI Social Listening. Grok: AI assistant by xAI for chat, creation, and real-time answers.. Both tools take different approaches to address similar needs.
Both offer a free or freemium plan. Brand24 is freemium and Grok is freemium.
The best choice between Brand24 and Grok depends on your specific needs. Compare their features, pricing, and target audience on this page to find the tool that best fits your use case.
Brand24 is primarily designed for individuals, while Grok is built for individuals.
Brand24 offers: AI Social Listening, Professional Analytics, AI Solutions, Online Reputation Management. Grok offers: Chat functionality, Image creation, Code generation, Real-time answers from the web.
Based on our data, Grok currently enjoys greater popularity. However, popularity isn't the only factor — compare features to find the right tool for your needs.
Yes, both Brand24 and Grok offer a free trial.
Grok is open source, while Brand24 is proprietary. Open source tools offer more transparency and customization options.
Grok offers 16 integrations (x, zapier, albato, tesla-os, github-copilot...) compared to 2 for Brand24.
Brand24 is available on Web. Grok is available on Web, Ios, Android, Api.