ActiveCampaign
Elevate marketing automation with AI, machine learning, and generative AI.
VS
LangSmith
AI Agent & LLM Observability Platform
Detailed comparison
Criteria
ActiveCampaign
LangSmith
Pricing
Paid
Freemium
Plans & pricing
Enterprise: Custom
Developer: Free, Team: $39/mo, Enterprise: Custom
Free trial
Yes
No
Audience
b2b
b2b
Platforms
Web
Web
API
No
Yes
Open Source
Proprietary
Proprietary
Integrations
—
Pagerduty
Categories
Marketing & Sales, information technology & services, Marketing automation
Dev & Tech, information technology & services, Apps
Popularity
Very High
Very High
Description
ActiveCampaign is an AI-powered marketing software that leverages artificial intelligence, machine learning, and generative AI. It helps businesses op...
LangSmith is a complete AI agent and LLM observability platform. It offers tracing and real-time monitoring to help developers debug agents, find fail...
Pricing
ActiveCampaign
Paid
LangSmith
Freemium
Plans & pricing
ActiveCampaign
Enterprise: Custom
LangSmith
Developer: Free, Team: $39/mo, Enterprise: Custom
Free trial
ActiveCampaign
Yes
LangSmith
No
Audience
ActiveCampaign
b2b
LangSmith
b2b
Platforms
ActiveCampaign
Web
LangSmith
Web
API
ActiveCampaign
No
LangSmith
Yes
Open Source
ActiveCampaign
Proprietary
LangSmith
Proprietary
Integrations
ActiveCampaign
—
LangSmith
Pagerduty
Categories
ActiveCampaign
Marketing & Sales, information technology & services, Marketing automation
LangSmith
Dev & Tech, information technology & services, Apps
Popularity
ActiveCampaign
Very High
LangSmith
Very High
Description
ActiveCampaign
ActiveCampaign is an AI-powered marketing software that leverages artificial intelligence, machine learning, and generative AI. It helps businesses op...
LangSmith
LangSmith is a complete AI agent and LLM observability platform. It offers tracing and real-time monitoring to help developers debug agents, find fail...
Features
ActiveCampaign
AI Orchestration
AI Agents
Marketing Automation
CRM
Content Creation
Analytics & Reporting
LangSmith
Cost tracking
Online LLM-as-judge and code evals
Tool and agent trajectory monitoring
Webhook and Pagerduty alerts
Message threading for multi-turn chat interactions
Templates for error analysis
Key differentiators
ActiveCampaign
- AI-powered marketing automation
- AI orchestration & AI agents
- Optimizes customer journeys with AI
LangSmith
- Complete AI agent & LLM observability
- Real-time tracing, debugging & evals
- Cost, latency & trajectory monitoring
Other comparisons
FAQ: ActiveCampaign vs LangSmith
ActiveCampaign: Elevate marketing automation with AI, machine learning, and generative AI.. LangSmith: AI Agent & LLM Observability Platform. Both tools take different approaches to address similar needs.
LangSmith offers a freemium plan, while ActiveCampaign is a paid tool.
The best choice between ActiveCampaign and LangSmith depends on your specific needs. Compare their features, pricing, and target audience on this page to find the tool that best fits your use case.
Both are primarily designed for individuals. The choice depends on which specific features you need.
ActiveCampaign offers: AI Orchestration, AI Agents, Marketing Automation, CRM. LangSmith offers: Cost tracking, Online LLM-as-judge and code evals, Tool and agent trajectory monitoring, Webhook and Pagerduty alerts.
Based on our data, LangSmith currently enjoys greater popularity. However, popularity isn't the only factor — compare features to find the right tool for your needs.