Pipedrive
Sales CRM & Pipeline Management Software
VS
Workato
Enterprise MCP for Agentic AI, built on the #1 iPaaS.
Detailed comparison
Criteria
Pipedrive
Workato
Pricing
Paid
Enterprise
Plans & pricing
Lite: $14/mo, Growth: $39/mo, Premium: $49/mo, Ultimate: $79/mo, Enterprise: Custom
Enterprise: Custom
Free trial
Yes
Yes
Audience
b2b
b2b
Platforms
Web
Web
API
No
Yes
Open Source
Proprietary
Proprietary
Categories
Marketing & Sales, information technology & services, Sales
Data & Analytics, information technology & services, Data management
Popularity
Very High
Very High
Description
Pipedrive is the easy-to-use, #1 user-rated CRM tool designed to help businesses get more qualified leads and grow their sales. It offers visual sales...
Workato is an enterprise-grade integration platform as a service (iPaaS) that provides Enterprise MCP servers to connect AI agents to over 1,400 busin...
Pricing
Pipedrive
Paid
Workato
Enterprise
Plans & pricing
Pipedrive
Lite: $14/mo, Growth: $39/mo, Premium: $49/mo, Ultimate: $79/mo, Enterprise: Custom
Workato
Enterprise: Custom
Free trial
Pipedrive
Yes
Workato
Yes
Audience
Pipedrive
b2b
Workato
b2b
Platforms
Pipedrive
Web
Workato
Web
API
Pipedrive
No
Workato
Yes
Open Source
Pipedrive
Proprietary
Workato
Proprietary
Categories
Pipedrive
Marketing & Sales, information technology & services, Sales
Workato
Data & Analytics, information technology & services, Data management
Popularity
Pipedrive
Very High
Workato
Very High
Description
Pipedrive
Pipedrive is the easy-to-use, #1 user-rated CRM tool designed to help businesses get more qualified leads and grow their sales. It offers visual sales...
Workato
Workato is an enterprise-grade integration platform as a service (iPaaS) that provides Enterprise MCP servers to connect AI agents to over 1,400 busin...
Features
Pipedrive
Sales Pipeline Management
Sales Automation
Reporting & Analytics
AI Sales Assistant
Team Collaboration
Integrations
Workato
Universal Connectivity
Security & Governance
Data Orchestration
AI Workflows
MCP Gateway
API Management
Key differentiators
Pipedrive
- Easy-to-use, top-rated CRM
- Visual sales pipelines
- AI-powered sales assistant
Workato
- Enterprise-grade iPaaS for AI workflows
- Universal connectivity (1,400+ apps)
- Secure, scalable agentic AI automation
Other comparisons
FAQ: Pipedrive vs Workato
Pipedrive: Sales CRM & Pipeline Management Software. Workato: Enterprise MCP for Agentic AI, built on the #1 iPaaS.. Both tools take different approaches to address similar needs.
Both are paid tools. Pipedrive is paid and Workato is contact.
The best choice between Pipedrive and Workato depends on your specific needs. Compare their features, pricing, and target audience on this page to find the tool that best fits your use case.
Both are primarily designed for individuals. The choice depends on which specific features you need.
Pipedrive offers: Sales Pipeline Management, Sales Automation, Reporting & Analytics, AI Sales Assistant. Workato offers: Universal Connectivity, Security & Governance, Data Orchestration, AI Workflows.
Based on our data, Pipedrive currently enjoys greater popularity. However, popularity isn't the only factor — compare features to find the right tool for your needs.